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Pixel 7 and 7 Pro, it will be a standard launch. But Apple and Samsung are still far away

The Pixel event is underway, and we’re following it live to find out all the details of the new generation of smartphones and the watch, the first Google-branded smartwatch. There is curiosity among users of course but Interest is also high in the markets: Analysts are busy making the first sales estimates, and it’s clear that the sales estimates for Pixel 7 phones will be a standard throw Mountain view home.

After all, Google said it: with the Pixel 6 and 6 Pro Let’s change our strategyThe intent is to come into direct competition with the big names also in the hardware space. And so it was for the 2021 generation, and even more so for this year’s generation. According to preliminary information, Pixel 7 and 7 Pro have been launched It will be the biggest ever for the company.

Nikki Asia Reports that Google may request More than 8 million pixels 7 and 7 ProThe goal will be to double sales in 2023 compared to 2022. Next year Also expected to have an inexpensive Pixel – 7a? – Which is scheduled to put 4 million units on the market.

In short, this is definitely an optimistic forecast However, it goes against the current trend of the smartphone market Which in the second quarter shrunk 9 percentage points. However, the numbers seem to be on Google’s side, with Shipments increased by 130% (6.2 million units in total) between the second half of 2021 and the first of 2022 and gained fifth place in the US domestic market in which it grew 345% to 2.6%.

What is certain is that the numbers for the major brands are still a long way off: to give an example, in the first quarter of 2022 alone Samsung shipped 73.6 million smartphones, apple 56.5 and xiaomi 39.9. “They are starting to growExplains Wayne Lamm of CCS Insight,But it’s still very, very small“.

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